Claude skill · Marketing

Google Ads audit: find and price the wasted spend

Google Ads waste finder reads your search terms, match types, locations and campaigns, finds spend that never turns into leads or pipeline, prices each fix and gives you negative keywords ready to paste.

Claude Code/plugin marketplace add revops-lab/agents/plugin install marketing@revopslab

What does Google Ads waste finder do?Google Ads waste finder reads your search terms, match types, locations and campaigns, finds spend that never turns into leads or pipeline, prices each fix and gives you negative keywords ready to paste. It proposes; nothing changes without your approval.

What you get

  • Fixes ranked by money saved
  • Negative keywords with match types
  • Campaigns with cheap leads but no pipeline
  • What not to cut

What it asks you

Only what your website, CRM and company context cannot answer.

  • Which account and period?
  • What counts as a conversion that matters?

The method

Search terms over keywords

Waste hides in what people actually searched, not in your keyword list. Matching leads to the CRM shows the most expensive waste of all: campaigns that look healthy on cost per lead but bring no pipeline.

The research behind every skill

Playbook Connect Claude Code to Google Ads

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